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    1-20 of 35 results

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    Nielsen (X)
    48% of brand marketers plan to maintain their spending on online display advertising in 2013 Online Evolution: 2013 Marks the Year of Brand Advertising  
    Added: 05/05/2013 from Nielsen Published: 04/18/2013
    64% of brand marketers plan to increase their spending on online video advertising in 2013 Online Evolution: 2013 Marks the Year of Brand Advertising  
    Added: 05/05/2013 from Nielsen Published: 04/18/2013
    69% of brand marketers plan to increase their spending on mobile advertising in 2013 Online Evolution: 2013 Marks the Year of Brand Advertising  
    Added: 05/05/2013 from Nielsen Published: 04/18/2013
    70% of brand marketers plan to increase their spending on social media advertising in 2013 Online Evolution: 2013 Marks the Year of Brand Advertising  
    Added: 05/05/2013 from Nielsen Published: 04/18/2013
    20% of marketers believe online brand advertising spending will increase by 20% or more in 2013 Online Evolution: 2013 Marks the Year of Brand Advertising  
    Added: 05/05/2013 from Nielsen Published: 04/18/2013
    63% of marketers believe online brand advertising spending will increase in 2013 Online Evolution: 2013 Marks the Year of Brand Advertising  
    Added: 05/05/2013 from Nielsen Published: 04/18/2013
    57% of consumers in sub-Saharan Africa are willing to switch to new brands Where in the World is Innovation?  
    Added: 04/26/2013 from Nielsen Published: 04/23/2013
    34% of US consumers have chosen a certain product because the manufacturer is perceived as environmentally responsible For Many U.S. Consumers, Every Day is Earth Day  
    Added: 04/16/2013 from Nielsen Published: 04/16/2013
    27% of US consumers shop at a particular retailer because the company is perceived as environmentally responsible For Many U.S. Consumers, Every Day is Earth Day  
    Added: 04/16/2013 from Nielsen Published: 04/16/2013
    51% of Russian men who shop for food, household, and personal care products are conscious of which brands they buy, compared to 43% for women Russian Men Go Shopping  
    Added: 04/12/2013 from Nielsen Published: 04/09/2013
    73% of Russian consumers never buy private-label products How to Win With the Russian Shopper  
    Added: 04/04/2013 from Nielsen Published: 03/27/2013
    43% of Russian consumers are loyal to specific brands in most categories How to Win With the Russian Shopper  
    Added: 04/04/2013 from Nielsen Published: 03/27/2013
    Pre-roll online video ads can generate ~2.1% brand lift among users exposed to the ads Ads that Pop: How Native Video Ads Boosted Online Fizz for Jarritos  
    Added: 03/25/2013 from Nielsen Published: 03/21/2013
    Native online video ads can generate ~82% brand lift among users exposed to the ads Ads that Pop: How Native Video Ads Boosted Online Fizz for Jarritos  
    Added: 03/25/2013 from Nielsen Published: 03/21/2013
    47% of online US men are willing to pay more for designer brands, compared to 40% for women Does Gender Matter?  
    Added: 03/20/2013 from Nielsen Published: 03/08/2013
    51% of online US men have purchased designer brands, compared to 43% for women Does Gender Matter?  
    Added: 03/20/2013 from Nielsen Published: 03/08/2013
    47% of online North Americans consumers prefer local brands to global ones, compared to the global average of 40% New Products Have Mass Appeal Among Latin Americans | Nielsen Wire  
    Added: 02/27/2013 from Nielsen Published: 02/04/2013
    Media brands account for 7.5% of all advertising spending Ad Spend by Sector: Consumer Goods Marketers Spend Big(ger) | Nielsen Wire  
    Added: 02/26/2013 from Nielsen Published: 01/31/2013
    Automotive brands account for 8% of all advertising spending Ad Spend by Sector: Consumer Goods Marketers Spend Big(ger) | Nielsen Wire  
    Added: 02/26/2013 from Nielsen Published: 01/31/2013
    Telecommunications brands account for 5.7% of all advertising spending Ad Spend by Sector: Consumer Goods Marketers Spend Big(ger) | Nielsen Wire  
    Added: 02/26/2013 from Nielsen Published: 01/31/2013