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    The average cell phone purchasing frequency in China is one phone every 1.5 years, on par with mature markets Chinese Consumer Report 2010 by Roland Berger Strategy Consultants: The Internet is increasingly shaping Chinese consumer behavior  
    Added: 07/29/2010 from Roland Berger Published: 07/27/2010
    56.3% of Chinese consumers first learn about a brand through internet word of mouth and 58.7% deciding to purchase based on internet word of mouth Chinese Consumer Report 2010 by Roland Berger Strategy Consultants: The Internet is increasingly shaping Chinese consumer behavior  
    Added: 07/29/2010 from Roland Berger Published: 07/27/2010
    China's Internet user population reached 384MM users in 2009, up from around 23MM in 2000 Chinese Consumer Report 2010 by Roland Berger Strategy Consultants: The Internet is increasingly shaping Chinese consumer behavior  
    Added: 07/29/2010 from Roland Berger Published: 07/27/2010