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22% of US consumers plan to spend money on technology products in 2013
Are North Americans Ready to Spend?
15% of US men with smartphones prefer to use their phones instead of desktop computers to purchase home electronic products, compared to 10% for women
Does Gender Matter?
21% of Americans plan to spend more on technology products in the next year
North Americans Were More Optimistic About Job Prospects in Q4 2012 | Nielsen Wire
81% of global consumers consider the internet an important influence when buying new electronic products
Digital Influence: How the Internet Affects New Product Purchase Decisions | Nielsen Wire
73% of US consumers consider the internet an important influence when buying new electronic products
Digital Influence: How the Internet Affects New Product Purchase Decisions | Nielsen Wire
Americans spend an average of 4 hours 24 minutes per day watching live TV, compared to 22 minutes for time-shifted TV, and 10 minutes for DVDs
The Cross-Platform Report: How Viewers Watch Time-Shifted Programming | Nielsen Wire
Americans watch an average of 34 hours of TV per week
The Cross-Platform Report: How Viewers Watch Time-Shifted Programming | Nielsen Wire