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    During 2011, 3.5B coupons were redeemed, up 6.1% from 2010, and 34.6% since 2007 NCH Marketing Resource Center  
    Added: 01/30/2012 from Valassis Published: 01/30/2012
    87.7% of all paper and paperless coupons were distributed in 2010 via Free Standing Insert (FSI) formats, including co-op, solo, and shared mail NCH Coupon Facts Report, 2011  
    Added: 04/25/2011 from Valassis Published: 04/01/2011