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Facts Tagged With Demographics
1-20 of 70 results
17% of African Americans have visited library websites, or otherwise accessed library services, via mobile devices, compared to 14% for Hispanics, and 12% for Caucasians
Mobile Connections to Libraries | Pew Internet Libraries
The average African American spends 55 hours per week engaging with media content across all screens, compared to 35 hours for Hispanics, and 27 hours for Asian Americans
Zero-TV Doesn’t Mean Zero Video
41% of African American moviegoers enjoy dramas, compared to 33% for Hispanics, and 31% for Caucasians
U.S. Moviegoers Can’t Get Enough Action | Nielsen Wire
37% of Hispanic moviegoers enjoy romantic comedies, compared to 25% for African Americans, and 30% for Caucasians
U.S. Moviegoers Can’t Get Enough Action | Nielsen Wire
77% of African American moviegoers enjoy action movies, compared to 61% for Hispanics, and 58% for Caucasians
U.S. Moviegoers Can’t Get Enough Action | Nielsen Wire
26% of online African Americans use Twitter, compared to 19% for Hispanics, and 14% for Caucasians
PIP_SocialMediaUsers
72% of online Hispanics use at least one social media site, compared to 68% for African Americans, and 65% for Caucasians
PIP_SocialMediaUsers
African-Americans use mobile devices to download and view videos 30% more often than the general population
African-American Millenials Consume Less TV Than Their Boomer Elders | Nielsen Wire
African-Americans between the ages of 45 and 64 years of age use their TV for a total of 8.5 hours daily, 8 of those hours are spent watching live TV
African-American Millenials Consume Less TV Than Their Boomer Elders | Nielsen Wire
African-Americans between the ages of 18 and 34 years of age use their TV for a total of 6 hours daily, 5 of those hours are spent watching live TV
African-American Millenials Consume Less TV Than Their Boomer Elders | Nielsen Wire
31% of African-American adults watch online video content and 48% of African-American viewers' time spent is on YouTube alone
African-American Millenials Consume Less TV Than Their Boomer Elders | Nielsen Wire
The average African-American viewer watches approximately 7 hours of TV daily, which is 2.5 more hours than the average US viewer
African-American Millenials Consume Less TV Than Their Boomer Elders | Nielsen Wire
28% of online African-Americans use Twitter, compared to 14% of Hispanics, and 12% of Caucasians
Twitter Use 2012 | Pew Research Center's Internet
67.3% of Asian-American mobile phone subscribers own smartphones, compared to 57.3% for Hispanics, 54.4% of African-Americans, and 44.7% for Caucasians
America’s New Mobile Majority: a Look at Smartphone Owners in the U.S. | Nielsen Wire
Illegal immigration is more worrisome to
non-Hispanic Republicans than to Democrats (59%
vs. 28%)
America 2012
71% of Daily Deals users are white, 11% are African American, 8% are Hispanic and 5% are Asian
2012 Report on Daily Deals
49% of African-American and Hispanic adults own smartphones, compared to 45% of Caucasians
Digital differences | Pew Internet