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    39% of US marketers do not use data such as demographics and purchase behavior to customize marketing messages by channel Data-Rich and Insight-Poor  
    Added: 01/29/2013 from InfoUSA Published: 01/21/2013
    90% of 25- to 34-year-old smartphone owners are interested in receiving instant offers for what they were already shopping for through a grocery or drug store-based mobile shopping app Mobile Promotions Trump Brand Loyalty for Grocery, Drug Store Shoppers | AisleBuyer  
    Added: 03/13/2012 from AisleBuyer Published: 03/13/2012
    69% of U.S. adults are happy, in principle, to receive marketing and advertising on their PC, mobile, tablet or MP3 player Digital Advertising Attitudes Report 2012  
    Added: 03/07/2012 from Upstream Systems Published: 02/24/2012
    68% of Hispanic moms trust word-of-mouth conversations related to brands and marketing activities The Power of the Mamás Latinas | Edelman Digital  
    Added: 02/10/2012 from Edelman Published: 02/09/2012
    65% of new mothers like or accept some use of personal information for more relevant advertising, while 27% find the use of this information “crosses a line" DMA and MOM365 Release 'Direct Marketing to Moms'  
    Added: 11/04/2011 from Direct Marketing Association Published: 10/05/2011
    92% of new mothers highlight the expense of having a new family as leading them to seek more direct marketing offers DMA and MOM365 Release 'Direct Marketing to Moms'  
    Added: 11/04/2011 from Direct Marketing Association Published: 10/05/2011
    53% of Millennials explore brands in social networks, compared to 37% of non-Millennials, and are far more likely to favor brands that have Facebook pages and mobile websites (33% to 17%) American Millennials: Deciphering the Enigma Generation  
    Added: 10/27/2011 from Barkley Published: 09/12/2011