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    1-10 of 10 results

    65% of adult U.S. Internet users now use social networking sites Understanding and Engaging the Digital Shopper  
    Added: 02/09/2012 from SymphonyIRI Published: 02/07/2012
    83% of U.S. adults have a cell phone, and 42% own a smartphone, equaling 35% of all adults Understanding and Engaging the Digital Shopper  
    Added: 02/09/2012 from SymphonyIRI Published: 02/07/2012
    Occasional consumers account for the largest number of wine consumers (35%) but represent just 4% of total wine sales. Their median age is 55, and this group enjoys an average disposable income of $63,000 Wine Industry Shows Stability and Growth Opportunities in Today’s Turbulent Environment  
    Added: 11/16/2011 from SymphonyIRI Published: 11/14/2011
    Item price tops the brand selection process for both females and males, with 80% of females saying they rely on item price and 76% of males Men are From Mars, Women are From Venus…or Maybe Not?  
    Added: 10/25/2011 from SymphonyIRI Published: 05/23/2011
    Females are 10% more likely than males to look at store circulars before going to the store Men are From Mars, Women are From Venus…or Maybe Not?  
    Added: 10/25/2011 from SymphonyIRI Published: 05/23/2011
    Female shoppers are more likely than males to stock up on sale items at the store – 55% to 44% Men are From Mars, Women are From Venus…or Maybe Not?  
    Added: 10/25/2011 from SymphonyIRI Published: 05/23/2011
    The recession has affected hair salon or spa use more for women than men. 55% of women are less likely to use those services, compared to 38% of men Men are From Mars, Women are From Venus…or Maybe Not?  
    Added: 10/25/2011 from SymphonyIRI Published: 05/23/2011
    More female shoppers – 63% – say the recession has made them eat out less often, compared to 54% for men Men are From Mars, Women are From Venus…or Maybe Not?  
    Added: 10/25/2011 from SymphonyIRI Published: 05/23/2011
    The median household with a person between the ages of 55 and 64 saw its wealth fall by almost 50% from $315K in 2004 to ~$160k in 2009 The Baby Boomer II Report: Preparing for the Upcoming Wave of Aging Shopper Growth  
    Added: 06/15/2010 from SymphonyIRI Published: 07/01/2009
    Women ages 20 to 30 represent a $54B marketing opportunity for packaged goods companies Why 'Millennials' Are Impulse Shoppers  
    Added: 06/15/2010 from SymphonyIRI Published: 06/15/2010