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Facts Tagged With Facebook
1-20 of 33 results
"Of the top 100 grossing apps on both iOS and Android in the last week of Q1 [2013], about 40 percent of them used [Facebook's] mobile app install ads. In gaming, travel, e-commerce and financial service industries, the early indicator is that our cost per install is highly competitive" - Facebook COO Sheryl Sandberg
Facebook: Q1 game revenue up 12%, Zynga down 37% | GamesIndustry International
"Our growth is particularly strong from new small and medium-sized marketers, direct response marketers, and app developers" - Facebook COO Sheryl Sandberg
Facebook: Q1 game revenue up 12%, Zynga down 37% | GamesIndustry International
Retail brand posts on Facebook receive 20% more likes, 29% more comments, and 27% more shares on Thursdays compared to other days of the week
wf g_Strategy_Report_v3.indd - wf_g_Strategy_Report_v3.pdf
The top 10% most engaging corporate posts on Facebook receive an average of 1,300 user interactions, compared to 123 for the average post
wf g_Strategy_Report_v3.indd - wf_g_Strategy_Report_v3.pdf
90% of online business-to-consumer marketers use Facebook, compared to 80% for business-to-business
How to win the social media marketing horse race
57% of social media advertising spending is on Facebook, compared to 13% for YouTube, and 1% for Twitter
Technorati Media 2013 Digital Influence Report
91% of brand marketers who advertise on social media maintain a presence on Facebook, compared to 85% for Twitter, and 73% for YouTube
Technorati Media 2013 Digital Influence Report
Mobile ads on Facebook carry a 70% price premium over desktop ads
Media Alert – Kenshoo Social Releases New Facebook® Mobile Advertising Performance Data
Mobile ads account for 20.3% of Facebook ads, vs 79.7% for desktop ads
Media Alert – Kenshoo Social Releases New Facebook® Mobile Advertising Performance Data
Facebook posts on pages 1M+ fans reach an average of 6% of the page's audience, vs 19% for pages with fewer than 10K fans
Mark Cuban's Criticism Aside, Facebook Page Conspiracy Claim is No Slam Dunk
Only 6% of brands' Facebook fans engage with a brand's Facebook content
Napkin Labs Study Shows That Facebook Doesn't Help Brands Drive Engagement
Brands using paid media on Facebook in addition to organic publishing efforts reach an average audience 5.3x larger than using organic efforts alone
Understanding paid and earned reach on Facebook
40% of the Interbrand Top 100 Brands are on Instagram, vs 51% on Pinterest, 64% on Google+, 94% on Twitter, and 98% on Facebook
How Top Brands Are Using Instagram [Study] | Simply Measured
70% of Fortune 500 CEOs have no social media presence; just 7.6% are on Facebook and 1.8% are on Twitter
Really Though, How Social Are CEOs? | CEO.com
When a brand posts on Facebook twice a day, those posts only receive 57% of the likes and 78% of the comments per post that a single post receives
Track Social Blog » Optimizing Facebook Engagement – Part 2: How Frequently To Post
In any given week, less than 0.5% of Facebook fans engage with the brand they are fans of
Facebook fans: A fan for life?
Ads that target actions shared from Facebook Open Graphs can result in 2.25x higher click-thru rates
Nanigans Releases Results from Its Facebook® Action Targeting Study; Ad Engine™
Coupons, giveaways, and sweepstakes get the most entries and Facebook engagement
5 Best Practices for Increasing Earned Media