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Facts Tagged With Gen X
21-40 of 81 results
45% of internet-connected TV owners aged 18-35 want a Facebook app, compared to 32% for those aged 36-47, and 23% for those 48 and over
Harris Poll 48- Smart TVs
13% of boomers prefer to get their news from print sources, compared to 7% for gen xers, and 5% for millennials
Harris Poll 55 - News Consumption
59% of boomers prefer to get their news from TV, compared to 52% for gen xers, and 34% for millennials
Harris Poll 55 - News Consumption
11% of millennials prefer to get their news via a mobile device, compared to 9% for gen xers, and 5% for boomers
Harris Poll 55 - News Consumption
55% of millennials prefer to get their news online, compared to 38% for gen xers, and 27% for boomers
Harris Poll 55 - News Consumption
31% of millennials do not follow the news, compared to 23% for gen xers, and 10% for boomers
Harris Poll 55 - News Consumption
46% of American consumers aged 18-35 believe it is important to buy American when purchasing mobile devices and computers, compared to 69% for those 36-47, and 76% for those 48-66
Harris Poll 13 - Buy American
56% of American consumers aged 18-35 believe it is important to buy American when purchasing clothing, compared to 76% for those 36-47, and 80% for those 48-66
Harris Poll 13 - Buy American
Online-only schedules for consumer-packaged goods ads reach 6% of the 18 and over demographic
Digital Video and TV Advertising Viewing Budget Share Shift and Effectiveness
Online-only schedules for non-consumer-packaged goods ads reach 10% of the 18 and over demographic
Digital Video and TV Advertising Viewing Budget Share Shift and Effectiveness
TV-only schedules for non-consumer-packaged goods ads reach 48% of the 18 and over demographic
Digital Video and TV Advertising Viewing Budget Share Shift and Effectiveness
TV-only schedules for consumer-packaged goods ads reach 61% of the 18 and over demographic
Digital Video and TV Advertising Viewing Budget Share Shift and Effectiveness
Moving 15% of TV marketing spending to digital ads can increase a brand's reach by 6% in the 18 and over demographic
Digital Video and TV Advertising Viewing Budget Share Shift and Effectiveness
Moving 15% of TV marketing spending to digital ads can increase the reach of consumer-packaged goods by 3% in the 18 and over demographic
Digital Video and TV Advertising Viewing Budget Share Shift and Effectiveness
42% of male UK consumers aged 35-54 own smartphones, compared to 34% for females
Harris Interactive touchscreen life summary report
28% of US consumers aged 30-39 have used walk-in medical clinics in the past 2 years
Popularity of 'Walk-In' Retail Health Clinics Keeps Growing
40% of millennials are interested in making in-person payments with smartphones, compared to 34% for gen xers, and 18% for boomers
Harris Poll 66 - Mobile Payments