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Facts Tagged With Household Structure
1-11 of 11 results
75% of U.S. women identify themselves as the primary household shopper
The Purchasing Power of Women | Marketing Zeus
85% of combined purchases and purchase influences are made by women
The Purchasing Power of Women | Marketing Zeus
On an average day, 84% of women and 67% of men spend some time doing household activities such as housework, cooking, lawn care, or financial management
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77% of US women do all or nearly all the apparel, gift, and household shopping for their families
Phase 2 Shopping Habits Report
Women in the U.S. have $5 trillion worth of buying power, which accounts for half of the GDP, and also influence 80% of all buying decisions in a home
Women in their Digital Domain | Ogilvy
Between 2010 and 2015, participation in the workforce by women will increase by 2% in Norway, 2.6% in Switzerland, 6.8% in the Netherlands, 4.5% in Denmark, and 4.1% in Sweden
Download a copy of our presentation for CES 2012: The Future of Tablets - Analyst Insight from Euromonitor International