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1-12 of 12 results
"Nintendo's biggest problem right now is balancing quality with quantity of games. It takes time to make high quality games, and they clearly don't want to overspend on this console cycle" - Asif A. Khan, CFO of Virtue LLC
Nintendo "forgot Marketing 101" for Wii U | GamesIndustry International
"What has given life to the 3DS in recent months is the introduction of high quality first party titles and I believe we will see the same process play out for the Wii U" - Asif A. Khan, CFO of Virtue LLC
Nintendo "forgot Marketing 101" for Wii U | GamesIndustry International
"Nintendo is projecting a huge 674% increase in net income year-over-year and the bar is incredibly low going forward with the last two years being some of the worst financial performances in the company's history" - Asif A. Khan, CFO of Virtue LLC
Nintendo "forgot Marketing 101" for Wii U | GamesIndustry International
"The wow factor of the Wii U is very hard to advertise on television and with no robust third-party exclusives, the system's launch can definitely be characterized as a flop. This does not mean that the company is going to die" - Asif A. Khan, CFO of Virtue LLC
Nintendo "forgot Marketing 101" for Wii U | GamesIndustry International
"I believe that 3DS offers a perfect template for how Wii U could succeed in the future. Nintendo had an equally poor 3DS launch lineup as we have seen with the Wii U. One thing that holds true for most systems they have made, software moves the hardware" - Asif A. Khan, CFO of Virtue LLC
Nintendo "forgot Marketing 101" for Wii U | GamesIndustry International
"[Nintendo] forgot Marketing 101 for the Wii U and no product could have done well without basic marketing support. Clearly a change in execution was long overdue" - DFC Intelligence analyst David Cole
Nintendo "forgot Marketing 101" for Wii U | GamesIndustry International
64% of Japanese luxury brands provide international store locators on their websites
L2: A Think Tank for Digital Innovation » Japan 2013
36% of Japanese luxury brands provide wishlists on their websites
L2: A Think Tank for Digital Innovation » Japan 2013