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    Ad Age (X)
    US Hispanic media spending grew 4.6% in 2011 to top $7B, vs. a 1.1% increase for all U.S. media Hispanic Fact Pack 2012  
    Added: 07/25/2012 from Ad Age Published: 07/25/2012
    Digital represents less than 20% of total ad budgets for 47% of marketers and less than 10% for nearly 50% of marketers Ad Age Survey: Marketers Love Facebook, But Have No Idea If Their Ads Work | Digital - Advertising Age  
    Added: 07/20/2012 from Ad Age Published: 06/27/2012
    Total 2011 US revenue for marketing-communications agencies rose 7.9% to $33.2B Ad Agency Report 2012 Analysis Rankings Contact Info  
    Added: 05/01/2012 from Ad Age Published: 04/30/2012
    Many brands fear that if they do reach out to Boomers, they will risk “aging” their brand 50 and Over: What’s Next?  
    Added: 06/17/2011 from Ad Age Published: 04/28/2011
    Boomers comprise roughly one-quarter of the population and have some $3 trillion in buying power, and yet less than 5% of ad dollars are targeted to adults 35-64 50 and Over: What’s Next?  
    Added: 06/17/2011 from Ad Age Published: 04/28/2011