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Facts Tagged With Millennials
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34% of US Hispanic restaurant visitors are between the ages of 18 and 34 Deterred By High Unemployment, U.S. Hispanics Cut Back on Restaurant Visits in 2012 – NPD.com
27% of US seniors purchase 4 or more bottles of wine per month, compared to 25% for boomers, 21% for millennials, and 20% for gen xers Harris Poll 29 -Wine
50% of boomers who drink wine frequently purchase a bottle of wine that they have had before, compared to 40% for gen xers, and 32% for millennials Harris Poll 29 -Wine
Millennials increased their in-home coffee consumption by 7% between 2001 and 2012, compared to 1% for the rest of the adult population Millennial-WP
Millennials ate an average of 253 in-home breakfast annual meas in 2012, up 4.5% from 2007 Millennial-WP
Millennials are 31% more likely than the average consumer to cook from scratch to save money SIG infographic
30M US millennials use recipes at least once a week Recipes Make a Comeback as U.S. Households Eat Meals At Home More, Reports NPD
Millennials eat out 3.4x per week versus 2.8x per week for non-Millennials BCG - Press Release - Millennials Pose Challenge and Opportunity to Restaurants, Apparel Retailers, Malls
32% of Millennials say they do not have time to cook at home as often as they would like, vs. 26% of Gen X and 13% of Boomers Press Release - Half of Millennials expect their personal financial situation to improve in the coming year, according to Technomic | Technomic, Inc.
42% of Millennials visit upscale casual-dining restaurants at least once a month, vs 33% of Gen X and 24% of Boomers Press Release - Half of Millennials expect their personal financial situation to improve in the coming year, according to Technomic | Technomic, Inc.
22% of home cooks aged 18-24 who own smartphones use their devices to search for recipes while grocery shopping, compared to 19% of those aged 25-34, and 16% of those 35-44 Allrecipes Measuring Cup Trend Report - February 2012
Millennials shop for groceries at convenience stores twice as often as non-millennials bcg.perspectives - The Millennial Consumer