Refine Your Results:

Topic

  • Demographics (3)
  • Behavior (2)
  • Attitudes (1)
  • Marketing (2)

    • Technology

    General Technologies
  • Daily Deals (1)
  • Email (1)
    • Specific Technologies
  • Groupon (1)
  • Living Social (1)

    • Region

    Country
  • USA (3)
    • North America
  • USA (3)

    • Industry

  • Retail & Consumer (3)
  • Marketing (2)

    • Company

  • Living Social (1)
  • Groupon (1)

    • Source

  • Direct Marketing Association (3)

    • Facts Tagged With Moms

    Subscribe

    1-3 of 3 results

    65% of new mothers like or accept some use of personal information for more relevant advertising, while 27% find the use of this information “crosses a line" DMA and MOM365 Release 'Direct Marketing to Moms'  
    Added: 11/04/2011 from Direct Marketing Association Published: 10/05/2011
    92% of new mothers highlight the expense of having a new family as leading them to seek more direct marketing offers DMA and MOM365 Release 'Direct Marketing to Moms'  
    Added: 11/04/2011 from Direct Marketing Association Published: 10/05/2011
    New mothers are most likely to opt into product and retailer emails (83%), rewards programs that use email (77%) and daily deals, such as Groupon or Living Social (61%) DMA and MOM365 Release 'Direct Marketing to Moms'  
    Added: 11/04/2011 from Direct Marketing Association Published: 10/05/2011