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    1-20 of 68 results

    UK digital national newsbrand ad spending will increase by 26.3% in 2013, and 20.3% in 2014 UK adspend hits £17bn in 2012 – the first time since 2007 | IAB UK  
    Added: 05/09/2013 from IAB Published: 05/09/2013
    30% of consumers trust company websites, compared to 22% for newspaper ads, and 21% for TV ads Power Your Brand Ecosystem With Social Media  
    Added: 05/05/2013 from Forrester Research Published: 06/29/2012
    63% of Americans with annual household incomes over $100,000 recall having seen an ad in a newspaper in the past month, compared to 61% for all Americans Shullman Research - Recall of Advertising Platforms Seen or Heard  
    Added: 04/23/2013 from Shullman Reseach Center Published: 04/21/2013
    17% of American adults with annual household incomes over $100,000 read financial news in a newspaper or magazine at least once per week, compared to 13% for all American adults Shullman Research - Different Ways Consumers Consumed Business/Financial/Economic/Investment News  
    Added: 04/22/2013 from Shullman Reseach Center Published: 04/21/2013
    Newspaper ad revenue totaled $3.6B in Q4 2012, down 3% from Q4 2011 PWC IAB 2012 Full Year Digital Ad Revenue Apr 16 2013.pdf  
    Added: 04/17/2013 from IAB Published: 04/16/2013
    Newspaper ad revenue reached $13.1B in 2012, up 4% from 2011 PWC IAB 2012 Full Year Digital Ad Revenue Apr 16 2013.pdf  
    Added: 04/17/2013 from IAB Published: 04/16/2013
    TV accounts for 40% of ad spending in China, compared to 19% for newspapers, and 18% for the internet L2: A Think Tank for Digital Innovation » China 2012  
    Added: 04/16/2013 from L2 Published: 04/16/2013
    Newspaper ads will account for 30.1% of all real estate ad spending in Chicago in 2016, down from 39.8% in 2011 Financial/Insurance, Technology and Real Estate Driving Triple-Digit Increases in Mobile Media Ad Revenue in Chicago  
    Added: 04/07/2013 from BIA/Kelsey Published: 09/06/2013
    50% of US adults trust The Wall Street Journal, compared to 48% for The New York Times, and 42% for The Washington Post Harris Poll 15 -Trusted Media Outlets  
    Added: 04/04/2013 from Harris Interactive Published: 02/14/2012
    69% of US adults trust their local newspapers Harris Poll 15 -Trusted Media Outlets  
    Added: 04/04/2013 from Harris Interactive Published: 02/14/2012
    13% of boomers prefer to get their news from print sources, compared to 7% for gen xers, and 5% for millennials Harris Poll 55 - News Consumption  
    Added: 03/10/2013 from Harris Interactive Published: 09/25/2012
    50% of Americans prefer to get their news from TV, compared to 36% for online, and 10% for print Harris Poll 55 - News Consumption  
    Added: 03/10/2013 from Harris Interactive Published: 09/25/2012
    20% of executives say they prefer to get news from print sources, compared to the US average of 10% Harris Poll 64 - Exec News Perspectives  
    Added: 03/01/2013 from Harris Interactive Published: 11/29/2012
    Average spending on digital reader newspaper subscriptions fell by $1 in 2012, while online newspaper subscriptions fell by $7 Has the app economy peaked? | Lean Back 2.0  
    Added: 02/20/2013 from McKinsey & Co. Published: 02/20/2013
    54% of consumers are more likely to buy a new product when learning about it from a newspaper or magazine ad A Multi-Mix Media Approach Drives New Product Awareness | Nielsen Wire  
    Added: 02/17/2013 from Nielsen Published: 02/12/2013
    TV accounts for 61.8% of global ad spending, compared to 19.7% for newspapers, 7.9% for magazines, and 2.7% for the internet Globally, Cinema and Internet Ad Spend Are on the Rise | Nielsen Wire  
    Added: 02/07/2013 from Nielsen Published: 01/23/2013
    11.5% of tablet owners read newspapers on the device almost every day Analytics for a Digital World - comScore, Inc. / Insights / Press Releases / 2012 / 10 / Tablets Reinvent Americans’ Relationship with Print - comScore, Inc  
    Added: 10/31/2012 from comScore Published: 10/17/2012
    50% of tablet owners prefer to read news, magazines, and books on screen, rather than on paper Gartner Survey Highlights Top Five Daily Activities on Media Tablets  
    Added: 07/03/2012 from Gartner Published: 07/03/2012
    28.4% of local restaurant advertising is done by direct mail, compared to 17.2% for network TV, 14.3% for radio, 11.1% for online, and 8.8% for newspapers Local Ad Spending Moving More to Mobile and Online  
    Added: 05/21/2012 from BIA/Kelsey Published: 05/17/2012
    U.S. TV ad spend reached $72B in 2011, compared to $16B for magazines, $12B for newspapers, $7B for radio, and $6B for the Internet Report: TV Continues to Hold the Lion’s Share of Ad Dollars and Consumers’ Media Time | Nielsen Wire  
    Added: 05/09/2012 from Nielsen Published: 05/08/2012