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    1-20 of 42 results

    Google earned $243M in gross revenue from mobile ads in 2012, compared to $151M for Millennial Media, and $125M for Apple IDC: For Mobile Advertising Networks, Era of Dominance Is Over - prUS24063113  
    Added: 04/11/2013 from IDC Published: 04/09/2013
    Facebook earned $234M in gross revenue from mobile ads in 2012, compared to $229M for Pandora, and $117M for Twitter IDC: For Mobile Advertising Networks, Era of Dominance Is Over - prUS24063113  
    Added: 04/11/2013 from IDC Published: 04/09/2013
    Mobile ads accounted for 11% of all US digital ads in 2012, up from 7% in 2011 IDC: For Mobile Advertising Networks, Era of Dominance Is Over - prUS24063113  
    Added: 04/11/2013 from IDC Published: 04/09/2013
    The US mobile ad market reached $4.5B in 2012, up from $2.4B in 2011 IDC: For Mobile Advertising Networks, Era of Dominance Is Over - prUS24063113  
    Added: 04/11/2013 from IDC Published: 04/09/2013
    The US mobile ad market grew by 88% in 2012, down from growth of 125% in 2011 IDC: For Mobile Advertising Networks, Era of Dominance Is Over - prUS24063113  
    Added: 04/11/2013 from IDC Published: 04/09/2013
    Publishers controlled 52% of US mobile display ad spending in 2012, up from 39% in 2011 IDC: For Mobile Advertising Networks, Era of Dominance Is Over - prUS24063113  
    Added: 04/11/2013 from IDC Published: 04/09/2013
    The £322.7M increase in UK mobile ad spending in 2012 represents 53% of the £607.3M increase in total digital ad spend UK digital ad spend up 12.5% to almost £5.5bn | IAB UK  
    Added: 04/10/2013 from IAB Published: 04/10/2013
    Mobile ads account for 10% of digital ad spending in the UK UK digital ad spend up 12.5% to almost £5.5bn | IAB UK  
    Added: 04/10/2013 from IAB Published: 04/10/2013
    Locally targeted mobile ads will represent 58% of overall US mobile ad spending in 2016, up from 41% in 2011 U.S. Mobile Local Ad Revenues to Grow from $664M in 2011 to $5.8B in 2016 | BIA/Kelsey Press Release  
    Added: 04/09/2013 from BIA/Kelsey Published: 11/05/2012
    US mobile ad spending will grow from $1.62B in 2011 to $8.1B in 2015 U.S. Mobile Local Ad Revenues to Grow from $664M in 2011 to $5.8B in 2016 | BIA/Kelsey Press Release  
    Added: 04/09/2013 from BIA/Kelsey Published: 11/05/2012
    US mobile local advertising revenues will grow from $664M in 2011 to $5.8B in 2016 U.S. Mobile Local Ad Revenues to Grow from $664M in 2011 to $5.8B in 2016 | BIA/Kelsey Press Release  
    Added: 04/09/2013 from BIA/Kelsey Published: 11/05/2012
    48% of US mobile users prefer seeing mobile video ads that are related to the content of the video clips being watched Nearly Two-Thirds of Mobile Phone Video Usage Happens at Home, Providing Cross-Media Opportunities for Marketers, According to IAB Mobile Study  
    Added: 03/14/2013 from IAB Published: 12/13/2012
    53% of US mobile users are positive or neutral about mobile video advertising Nearly Two-Thirds of Mobile Phone Video Usage Happens at Home, Providing Cross-Media Opportunities for Marketers, According to IAB Mobile Study  
    Added: 03/14/2013 from IAB Published: 12/13/2012
    The share of search ad spending directed toward tablets grew from 4.8% to 10% in 2012 Tablets Poised to Become a Key Driver of e-Commerce | Marin Software  
    Added: 02/18/2013 from Marin Software Published: 02/12/2013
    The average cost per click for paid-search ads on tablets is 17% lower than that of desktops Tablets Poised to Become a Key Driver of e-Commerce | Marin Software  
    Added: 02/18/2013 from Marin Software Published: 02/12/2013
    Click-through rates for search ads on tablets are 37% higher than ads placed on desktop searches Tablets Poised to Become a Key Driver of e-Commerce | Marin Software  
    Added: 02/18/2013 from Marin Software Published: 02/12/2013
    Conversion rates on search clicks originating from smartphones rose by 9% in 2012 Tablets Poised to Become a Key Driver of e-Commerce | Marin Software  
    Added: 02/18/2013 from Marin Software Published: 02/12/2013
    Conversion rates on search clicks originating from tablets rose by 31% in 2012 Tablets Poised to Become a Key Driver of e-Commerce | Marin Software  
    Added: 02/18/2013 from Marin Software Published: 02/12/2013
    The share of overall paid search clicks served by Google on tablets increased from 6% to 10.7% in 2012 Tablets Poised to Become a Key Driver of e-Commerce | Marin Software  
    Added: 02/18/2013 from Marin Software Published: 02/12/2013
    Tablets will drive 20% of Google’s paid search ad clicks in the US by December 2013, up from 10.7% in December 2012 Tablets Poised to Become a Key Driver of e-Commerce | Marin Software  
    Added: 02/18/2013 from Marin Software Published: 02/12/2013