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    1-16 of 16 results

    77% of tablet owners have interacted with an online ad on their devices, compared to 53% for smartphones Mobile’s Role in a Consumer’s Media Day: Smartphones and Tablets Enable Seamless Digital Lives  
    Added: 02/19/2013 from IAB Published: 02/19/2013
    Conversion rates on search clicks originating from smartphones rose by 9% in 2012 Tablets Poised to Become a Key Driver of e-Commerce | Marin Software  
    Added: 02/18/2013 from Marin Software Published: 02/12/2013
    Conversion rates for search ads increased by 31% for tablets in 2012, compared to 9% for smartphones, and 7% for desktop computers The State of Mobile Search around the Globe 2013  
    Added: 02/12/2013 from Marin Software Published: 02/12/2013
    The average click-through rate for smartphone search ads is 107% higher than for desktop computers The State of Mobile Search around the Globe 2013  
    Added: 02/12/2013 from Marin Software Published: 02/12/2013
    Tablets account for 64% of mobile paid search advertising, compared to 36% for smartphones Covario Finds 2012 Global Paid Search Spending Grew 18 Percent  
    Added: 02/04/2013 from Covario Published: 01/16/2013
    Apple devices account for 53% of all mobile ads, compared to 15% for Samsung, 8% for HTC, and 6% for LG and Motorola State of Mobile Advertising: March 2012  
    Added: 04/12/2012 from Velti Published: 04/11/2012
    Mobile ads will represent 20% of all spending on search advertising by 2013 Adobe Digital Index: Global digital advertising Q1 2012 update  
    Added: 04/11/2012 from Adobe Published: 04/10/2012
    50% of marketers plan to increase their spending on mobile site development in 2012 The Soda Report – Q1 2012 Digital Marketing Outlook  
    Added: 03/02/2012 from Society of Digital Agencies Published: 03/02/2012
    11% of U.K. consumers who use their smartphones to access the internet have clicked on a mobile banner ad, compared to 15% of U.S. consumers Upstream Research: British and American Consumers Warn of Backlash against Feared Facebook Advertising Plans  
    Added: 02/27/2012 from YouGov Published: 02/27/2012
    46% of U.S. mobile owners have encountered ads in apps Research Shows Personalized Content Key To Effective Mobile Marketing  
    Added: 02/19/2012 from Communispace Published: 02/18/2012
    40% of U.S. mobile owners have had negative experiences with mobile marketing Research Shows Personalized Content Key To Effective Mobile Marketing  
    Added: 02/19/2012 from Communispace Published: 02/18/2012
    66% of U.S. smartphone and tablet owners have encountered email ads Research Shows Personalized Content Key To Effective Mobile Marketing  
    Added: 02/19/2012 from Communispace Published: 02/18/2012
    Mobile devices account for 5% of click-through rates for paid search ads Smartphones and tablets best PCs in click-through rates  
    Added: 02/17/2012 from Marin Software Published: 02/17/2012
    Tablet users generate click-through rates of 1.31%, compared to 1.25% for smartphones and 0.95% for PCs Smartphones and tablets best PCs in click-through rates  
    Added: 02/17/2012 from Marin Software Published: 02/17/2012
    Viewer distractions (e.g. smartphones) reduce attention to ads for both TV and online video ADVERTISING ATTENTION IN THE WILD A COMPARISON OF ONLINE AND TELEVISED VIDEO ADVERTISING  
    Added: 05/26/2011 from Yume Published: 05/01/2011
    71% of smartphone users search on their phones because of an ad exposure Smartphone user study shows mobile movement under way - Google Mobile Ads Blog  
    Added: 05/17/2011 from Google Published: 04/26/2011