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Facts Tagged With Online Advertising
1-20 of 22 results
8% of US moviegoers watched film previews online via tablets in 2012, up from 5% in 2011
Room With a (Pre)View: Moviegoers' Experience Begins with the Trailers
77% of tablet owners have interacted with an online ad on their devices, compared to 53% for smartphones
Mobile’s Role in a Consumer’s Media Day: Smartphones and Tablets Enable Seamless Digital Lives
The share of search ad spending directed toward tablets grew from 4.8% to 10% in 2012
Tablets Poised to Become a Key Driver of e-Commerce | Marin Software
Click-through rates for search ads on tablets are 37% higher than ads placed on desktop searches
Tablets Poised to Become a Key Driver of e-Commerce | Marin Software
Conversion rates on search clicks originating from tablets rose by 31% in 2012
Tablets Poised to Become a Key Driver of e-Commerce | Marin Software
The share of overall paid search clicks served by Google on tablets increased from 6% to 10.7% in 2012
Tablets Poised to Become a Key Driver of e-Commerce | Marin Software
Conversion rates for search ads increased by 31% for tablets in 2012, compared to 9% for smartphones, and 7% for desktop computers
The State of Mobile Search around the Globe 2013
The average cost-per-click for tablet search ads is 17% lower than for desktop computers
The State of Mobile Search around the Globe 2013
The average click-through rate for tablet search ads is 37% higher than for desktop computers
The State of Mobile Search around the Globe 2013
Tablets account for 64% of mobile paid search advertising, compared to 36% for smartphones
Covario Finds 2012 Global Paid Search Spending Grew 18 Percent
Apple devices account for 53% of all mobile ads, compared to 15% for Samsung, 8% for HTC, and 6% for LG and Motorola
State of Mobile Advertising: March 2012
Mobile ads will represent 20% of all spending on search advertising by 2013
Adobe Digital Index: Global digital advertising Q1 2012 update
Ads on tablets account for 4.25% of spending on all search advertising in the U.S. and U.K.
Adobe Digital Index: Global digital advertising Q1 2012 update
69% of U.S. adults are happy, in principle, to receive marketing and advertising on their PC, mobile, tablet or MP3 player
Digital Advertising Attitudes Report 2012
50% of marketers plan to increase their spending on mobile site development in 2012
The Soda Report – Q1 2012 Digital Marketing Outlook
69% of British and American adults do not mind receiving advertising on their PC, mobile, tablet or MP3 player
Upstream Research: British and American Consumers Warn of Backlash against Feared Facebook Advertising Plans
46% of U.S. mobile owners have encountered ads in apps
Research Shows Personalized Content Key To Effective Mobile Marketing