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46% of Russian men who shop for food, household, and personal care products browse products through mobile or web apps
Russian Men Go Shopping
40% of Russian men who shop for food, household, and personal care products are early adopters of new products, compared to 34% for women
Russian Men Go Shopping
51% of Russian men who shop for food, household, and personal care products are conscious of which brands they buy, compared to 43% for women
Russian Men Go Shopping
63% of Russian men who shop for food, household, and personal care products comparison shop before making purchases
Russian Men Go Shopping
60% of Russian men who shop for food, household, and personal care products collect related information and opinions for reference before shopping
Russian Men Go Shopping
43% of Russian men make shopping purchases for food, household, and personal care products
Russian Men Go Shopping
52% of Russian men make shopping decisions for food, household, and personal care products
Russian Men Go Shopping
67% of Moscow shoppers prefer to shop at stores that stock both food and non-food items
Small Stores in Big Cities: The Future of Retailing in Russia | Nielsen Wire
53% of Moscow shoppers prefer to make quick shopping trips, while 27% prefer to stock up
Small Stores in Big Cities: The Future of Retailing in Russia | Nielsen Wire
The number of minimarkets in Russian cities increased by 13% in 2011, compared to 2% in small towns
Small Stores in Big Cities: The Future of Retailing in Russia | Nielsen Wire
The number of open markets in Russia declined by 10% in 2011
Small Stores in Big Cities: The Future of Retailing in Russia | Nielsen Wire