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63.6% of social media users who follow brands play Zynga games
The State of Social Marketing 2011 – 2012
49% of marketers plan to deploy ads on Zynga
81% of Social Consumers Likely to Play Social Games | | Pivot Conference 2012
2% of marketers have deployed ads on Zynga
81% of Social Consumers Likely to Play Social Games | | Pivot Conference 2012
61% of U.S. and U.K. social gamers play Facebook games
81% of Social Consumers Likely to Play Social Games | | Pivot Conference 2012
81% of U.S. and U.K. social media users play social games
81% of Social Consumers Likely to Play Social Games | | Pivot Conference 2012