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90% of UK consumers aged 25-34 are familiar with Nokia mobile phones, compared to 85% for Apple, and 81% for Samsung
Harris Interactive Brand Buzz Wave 2 July 2012
81% of male UK consumers are familiar with Samsung mobile phones, compared to 75% for females
Harris Interactive Brand Buzz Wave 2 July 2012
88% of male UK consumers are familiar with Nokia mobile phones, compared to 82% for females
Harris Interactive Brand Buzz Wave 2 July 2012
13% of UK consumers own or use BlackBerry mobile phones
Harris Interactive Brand Buzz Wave 2 July 2012
78% of male UK consumers are familiar with Samsung televisions, compared to 64% for females
Harris Interactive TV Brand Buzz
70% of UK consumers age 35-44 are familiar with Samsung televisions, compared to 65% for Philips, and 66% for LG
Harris Interactive TV Brand Buzz