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Facts Tagged With USA
1-9 of 9 results
17% of American adults with annual household incomes over $100,000 read financial news in a newspaper or magazine at least once per week, compared to 13% for all American adults
Shullman Research - Different Ways Consumers Consumed Business/Financial/Economic/Investment News
20% of executives say they prefer to get news from print sources, compared to the US average of 10%
Harris Poll 64 - Exec News Perspectives
U.S. TV ad spend reached $72B in 2011, compared to $16B for magazines, $12B for newspapers, $7B for radio, and $6B for the Internet
Report: TV Continues to Hold the Lion’s Share of Ad Dollars and Consumers’ Media Time | Nielsen Wire
Consumers raised with mobile media devices switch their attention between media sources 27 times per hour
Time Inc. Study Reveals That “Digital Natives” Switch Between Devices and Platforms Every Two Minutes, Use Media to Regulate Their Mood - MarketWatch
Online news advertising revenue rose by 23% in 2011, compared to 9% for cable TV news, and declines of 5.6% for magazines and 7.6% for newspapers
Press Alert | State of the Media
56% of ads on Time.com are in-house
Who Advertises on News Sites and How Much Those Ads are Targeted
$62B will be spent on online ads in 2016, compared to $17B for newspapers and $15B for magazines
US Online Ad Spend to Close in on $40 Billion - eMarketer