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    • Facts Tagged With Video

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    1-20 of 85 results

    72% of in-stream online video ads are watched to their completions display-business-trends-publisher-edition.pdf  
    Added: 05/07/2013 from Google Published: 05/07/2013
    79% of in-stream online video ads are watched to their midpoints display-business-trends-publisher-edition.pdf  
    Added: 05/07/2013 from Google Published: 05/07/2013
    13% of online video ads run less than 15 seconds display-business-trends-publisher-edition.pdf  
    Added: 05/07/2013 from Google Published: 05/07/2013
    36% of online video ads run longer than 30 seconds display-business-trends-publisher-edition.pdf  
    Added: 05/07/2013 from Google Published: 05/07/2013
    51% of online video ads run between 15 and 30 seconds display-business-trends-publisher-edition.pdf  
    Added: 05/07/2013 from Google Published: 05/07/2013
    64% of brand marketers plan to increase their spending on online video advertising in 2013 Online Evolution: 2013 Marks the Year of Brand Advertising  
    Added: 05/05/2013 from Nielsen Published: 04/18/2013
    64% of US marketers plan to increase their spending on online video ads in 2013 Download the 2013 Online Advertising Performance Outlook Report - CMO COUNCIL  
    Added: 04/18/2013 from CMO Council Published: 04/18/2013
    Online video ad revenue reached $2.3B in 2012, up 29% from 2011 Internet Ad Revenues Again Hit Record-Breaking Double-Digit Annual Growth, Reaching Nearly $37 Billion, a 15% Increase Over 2011’s Landmark Numbers  
    Added: 04/17/2013 from IAB Published: 04/16/2013
    Consumers exposed to online pre-roll video ads for a brand are 29.3% more likely to view the brand unfavorably than those no exposed New native advertising study from Nielsen and Sharethrough shows why choice beats interruption | Sharethrough  
    Added: 03/26/2013 from Sharethrough Published: 03/22/2013
    Pre-roll online video ads can generate ~2.1% brand lift among users exposed to the ads Ads that Pop: How Native Video Ads Boosted Online Fizz for Jarritos  
    Added: 03/25/2013 from Nielsen Published: 03/21/2013
    Native online video ads can generate ~82% brand lift among users exposed to the ads Ads that Pop: How Native Video Ads Boosted Online Fizz for Jarritos  
    Added: 03/25/2013 from Nielsen Published: 03/21/2013
    48% of US mobile users prefer seeing mobile video ads that are related to the content of the video clips being watched Nearly Two-Thirds of Mobile Phone Video Usage Happens at Home, Providing Cross-Media Opportunities for Marketers, According to IAB Mobile Study  
    Added: 03/14/2013 from IAB Published: 12/13/2012
    53% of US mobile users are positive or neutral about mobile video advertising Nearly Two-Thirds of Mobile Phone Video Usage Happens at Home, Providing Cross-Media Opportunities for Marketers, According to IAB Mobile Study  
    Added: 03/14/2013 from IAB Published: 12/13/2012
    Pre-roll video ads achieve an average engagement rate of 3% MediaBrix Report  
    Added: 03/07/2013 from MediaBrix Published: 03/04/2013
    Social and mobile gaming video ads have a 91% completion rate MediaBrix Report  
    Added: 03/07/2013 from MediaBrix Published: 03/04/2013
    Consumers streaming 20-second video ads watch the full ad 87% of the time Digital Video and TV Advertising Viewing Budget Share Shift and Effectiveness  
    Added: 03/06/2013 from IAB Published: 02/27/2013
    Search, display, mobile, email, and social media advertising will account for 26% of all advertising spending by 2016 Trends For The B2C CM o To Watch i n 2013  
    Added: 03/05/2013 from Forrester Research Published: 01/09/2013
    65% of online business-to-consumer marketers use YouTube, compared to 61% for business-to-business How to win the social media marketing horse race  
    Added: 02/17/2013 from Brafton Published: 02/11/2013
    46% of online advertisers who integrate paid social ads into their campaigns do so in conjunction with online video ads The Paid Social Media Advertising Report 2013  
    Added: 02/14/2013 from Nielsen Published: 02/13/2013
    41% of digital advertising spending is on display ads, compared to 19% for search, and 14% for video Technorati Media 2013 Digital Influence Report  
    Added: 02/05/2013 from Technorati Published: 02/05/2013