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Facts Tagged With Word of Mouth
1-20 of 39 results
71% of UK consumers recommend a company to others following a positive customer service experience
U.K. Companies Lose About 12 Billion Pounds Per Year Due to Poor Customer Service | Loyalty360.org
27% of UK consumers who encounter negative customer experiences tell friends
U.K. Companies Lose About 12 Billion Pounds Per Year Due to Poor Customer Service | Loyalty360.org
24% of US consumers who have liked a brand on Facebook despite having no intention of buying its products did so in order to help a friend
Facebook Social Media Infographic - LIKE US! - Lab42
69% of US consumers who have liked a brand on Facebook have done so because a friend did
Facebook Social Media Infographic - LIKE US! - Lab42
31% of US consumers chose their general physician based on a recommendation from someone else
Lab42-Healthcare-Infographic-FINAL.png (PNG Image, 893 × 4541 pixels) - Scaled (20%)
67% of consumers in sub-Saharan Africa are likely to tell others about new products they purchase
Where in the World is Innovation?
85% of smartphone social media users trust online restaurant reviews from fellow diners more than those from professional food sites
Best Food Apps | Smartphone Foodies | Infographic - Lab42
27% of marketers believe user-generated content is the most popular form of online advertising
Adobe State of Online Advertising Study
28% of consumers say word of mouth is the most important factor in strengthening or eroding brand affinity
Kentico Survey: Websites Second Only to Word of Mouth in Driving Brand Affinity | Kentico CMS for ASP.NET
43% of consumers are more likely to buy a new product when learning about it on social media
A Multi-Mix Media Approach Drives New Product Awareness | Nielsen Wire
77% of consumers are more likely to buy a new product when learning about it from friends or family
A Multi-Mix Media Approach Drives New Product Awareness | Nielsen Wire
81% of U.S. online consumers are influenced by their friends’ social media posts, compared to 78% for brands’ posts
Market Force Study Shows Companies Wield Comparable Social Media Influence to Friends
47.1% of Hispanic consumers who prefer to shop with friends or family members when buying expensive items do so in order to get advice on their purchases
HISPANIC IN-STORE MOBILE EXPERIENCE
68.4% of Hispanic consumers prefer to shop with friends or family members when buying expensive items
HISPANIC IN-STORE MOBILE EXPERIENCE
70% of consumers worldwide trust online consumers reviews, up from 55% in 2007
Consumer Trust in Online, Social and Mobile Advertising Grows | Nielsen Wire
92% of consumers worldwide trust recommendations from friends and family more than any form of advertising, up from 74% in 2007
Consumer Trust in Online, Social and Mobile Advertising Grows | Nielsen Wire
48% of Australian consumers say their purchasing decisions are influenced by family and friends, compared to 14% for customer reviews, and 10% for retailers
IBM’s 2012 Smarter Consumer Study reveals the expectations, habits and preferences of Australia’s empowered consumers
66.95% of women who shop online rate their purchases 5 out of 5 stars, compared to 57.34% of men
The Conversation Index: Volume 3