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    24% of US consumers who have liked a brand on Facebook despite having no intention of buying its products did so in order to help a friend Facebook Social Media Infographic - LIKE US! - Lab42  
    Added: 04/28/2013 from Lab42 Published: 04/24/2013
    69% of US consumers who have liked a brand on Facebook have done so because a friend did Facebook Social Media Infographic - LIKE US! - Lab42  
    Added: 04/28/2013 from Lab42 Published: 04/24/2013
    85% of fans of brands on Facebook recommend brands to others, compared to 60% of average users Value Of A Facebook Fan 2013 | Syncapse  
    Added: 04/18/2013 from Syncapse Published: 04/17/2013
    In any given week, less than 0.5% of Facebook fans engage with the brand they are fans of Facebook fans: A fan for life?  
    Added: 06/10/2012 from Ehrenberg-Bass Institute Published: 05/31/2012
    82% of Facebook users that clicked on a friend’s post about a quiz they’d taken went on to take the quiz themselves 5 Best Practices for Increasing Earned Media  
    Added: 05/29/2012 from Wildfire Interactive Published: 05/23/2012
    70% of Facebook news consumers follow links posted by friends or family, compared to 13% who follow links from news organizations Press Alert | State of the Media  
    Added: 03/27/2012 from Pew Research Center Published: 03/19/2012
    19% of British 18-24-year-olds would publicly complain to their friends on Twitter or Facebook about a company from which they received excessive advertising messages Upstream Research: British and American Consumers Warn of Backlash against Feared Facebook Advertising Plans  
    Added: 02/27/2012 from YouGov Published: 02/27/2012